I-AD is an industrial design studio. We build functional, timeless goods using high quality Swiss + German components.

You can view our range of products here, read more about us here, contact us here, or commission us to work on your project here.

Specified with a sandblasted 40mm steel casing, pad printed aluminium dial, and Swiss-made Ronda movement.

Available in a four different casings with a choice of rubber or leather straps.   

Assembled in Germany. Specified with a Swiss Automatic Sellita SW200 movement, sapphire crystal case back, and rated for 200m water resistance.

Available in two bezel options with multiple straps variants. 

Featuring a Japanese fabric canopy, steel frame, and a unique threaded aluminium cup. The umbrella is cut-and-sewn in London and assembled in Glasgow.

Available in two colourways with a variety of grip options.